Hello, I am Parker Ogden and this is my very first “Lessons Learned” blog for Business 250 with Bro. Lundin. We have only had class a few times so far, but I have already run into many insights since this class is not something I usually take. As we reviewed the first case study, some things became readily apparent, if not obvious. When it comes to creating anything, websites or businesses included, bringing your own flair and approaching it in your own style is what can set you apart from your competition. Just as important, knowing your priorities about the project and having a passion for it can definitely help you in the long run. Being willing to adapt to challenges your business faces is a giant definer to whether your business will be around for weeks or years.
For the second case study, I came away with some important questions to ask myself about my business. These include: “What’s my competitive advantage?”, “What’s my niche?”, and “What do I do really well?”. I feel like these questions have been helping my produce and narrow down potential ideas for my own site later this semester. I also learned a few interesting facts, like that static sites do not do as well with google and making it to the front page. It was also interesting to hear that Lowe’s tries harder to cater to women, that was made me want to look harder at different businesses and who they are trying to sell to. Lastly, I learned there were two different wordpresses, a .com and a .org version. Although I’ve had to dabble in wordpress before, I am interested to see what other site builders will be good options for my future site.
I have already learned so much that has fleshed out what little I have picked up about online businesses before. It is exciting to know I will not only learn more in class, but that I will also learn from experience as we move forward!